Converse Opens Flagship Store in Santa Monica, California
Back in 2010, Converse opened a flagship store in the SoHo district of New York City. Now the footwear label has moved West, opening a Flagship shop in the Los Angeles adjacent seaside city of Santa Monica. The shop is located on the touristy commerce focused Third Street Promenade, which is just a stone’s throw from the Pacific Ocean.
The shop will focus on customization with in-house screen printing on garments, kicks and gear. The shop will also house some shop exclusive local themed gear with collaborations from artists in the Santa Monica community that extends to Venice.